Public relations in Asia : an anthology

Kumar, Vijay.

Public relations in Asia : an anthology - New Delhi: Anmol Pub. Pvt. Ltd., C 2005. - xvii, 340 p. ; 24 cm.

Includes bibliographical references and index.

Public relations practice and research in Asia / Krishnamurthy Sriramesh -- Glocalization, public relations in China in the era of change / Chun-ju Flora Hung and Yi-ru Regina Chen -- Public relations in India / Nilanjana Bardhan and Krishnamurthy Sriramesh -- Public relations in Hongkong / Ni Chen -- Public relations in the Philippines / Zenaida Sarabia-Panol and Caterina Lorenzo-Molo -- Public relations on Taiwan / Bey-Ling Sha and Yi-Hui Huang -- Public relations in Saudi Arabia / Hamoud al-Badr -- Public relations in Malaysia from its colonial past to current practice / Syed Arabi Idid -- In search of professional public relations, Hong Bo and public relations in South Korea / Samsup Jo and Jooho Kim -- The development of public relations in Indonesia / Elizabeth Goenawan Ananto -- From propaganda to strategic communication, the continuing evolution of the public relations profession in Thailand / Daradirek Ekachai and Rosechongporn Komolsevin -- The need for multiculturism in public relations education in Asia / Krishnamurthy Sriramesh.

9788126124602

Library of Congress -- Jakarta Overseas Office S[dollar]44.50

2004348830


Public relations--Asia.

HD59.6.A78 / P83 2014

659.209 / KUM-P
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