MARC details
000 -LEADER |
fixed length control field |
04699cam a2200409 i 4500 |
CONTROL NUMBER |
control field |
19985694 |
CONTROL NUMBER IDENTIFIER |
control field |
SFI |
DATE AND TIME OF LATEST TRANSACTION |
control field |
20211013144633.0 |
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
170911s2018 nyu 000 0 eng |
LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2017031472 |
INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781501315299 |
INTERNATIONAL STANDARD BOOK NUMBER |
Canceled/invalid ISBN |
9781501315329 (PDF) |
CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Transcribing agency |
DLC |
Description conventions |
rda |
Modifying agency |
DLC |
AUTHENTICATION CODE |
Authentication code |
pcc |
LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5845 |
Item number |
.P364 2018 |
DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
659.157 |
Edition number |
23 |
Item number |
PEG-M |
MAIN ENTRY--PERSONAL NAME |
Personal name |
Pegler, Martin M. |
TITLE STATEMENT |
Title |
Visual merchandising and display |
EDITION STATEMENT |
Edition statement |
7th edition. |
PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
New York: |
Name of publisher, distributor, etc. |
Bloomsbury, |
Date of publication, distribution, etc. |
c 2018. |
PHYSICAL DESCRIPTION |
Extent |
xiii, 402 pages ; |
Dimensions |
28 cm |
CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
MEDIA TYPE |
Media type term |
unmediated |
Media type code |
n |
Source |
rdamedia |
CARRIER TYPE |
Carrier type term |
volume |
Carrier type code |
nc |
Source |
rdacarrier |
GENERAL NOTE |
General note |
Revised edition of Visual merchandising and display, c2012. |
FORMATTED CONTENTS NOTE |
Formatted contents note |
Machine generated contents note: -- Preface -- Part One: Getting Started-Visual Merchandising and Display Basics -- 1. Why Do We Display? -- 2. Color and Texture -- 3. Line and Composition -- 4. Light and Lighting -- 5. Types of Display and Display Settings -- Part Two: Where to Display -- 6. The Exterior of the Store -- 7. Display Window Construction -- 8. Store Interiors -- Part Three: What to Use for Successful Displays -- 9. Mannequin and Alternatives to the Mannequin -- 10. Dressing the Three-Dimensional Form -- 11. Fixtures -- 12. Visual Merchandising and Dressing Fixtures -- 13. Modular Fixtures and Systems in Store Planning -- 14. Furniture as Props -- Part Four: Visual Merchandising and Display Techniques -- 15. Attention-Getting Devices -- 16. Familiar Symbols -- 17. Masking and Proscenia -- 18. Sale Ideas -- 19. Fashion Accessories -- 20. Home Fashions, Hard Goods, and Food Displays -- 21. Graphics and Signage -- Part Five:Visual Merchandising and Planning -- 22. Visual Merchandise Planning -- 23. Setting Up a Display Shop -- 24. Store Planning and Design -- 25. Visual Merchandising and the Changing Face of Retail -- Part Six: Related Areas of Visual Merchandising and Display -- 26. Point-of-Purchase Display -- 27. Exhibit and Trade Show Design-Industrial Display -- 28. Fashion Shows -- 29. Trade Organizations and Sources -- 30. Career Opportunities in Visual Merchandising -- Glossary -- Retailers Index -- Subject Index. |
SUMMARY, ETC. |
Summary, etc. |
" This new edition of the best-selling text is for anyone working in and learning about the exciting industry of visual merchandising. Martin Pegler and new co-author Anne Kong (FIT) zero in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Using hundreds of examples from around the world, this text reveals how retailers can optimize their image with their target marketing by adding interest to window and interior displays. New sections on branding has been added to select chapters to guide readers toward ways of incorporating this important topic into their visual merchandising strategy. - Contains six new case studies and extensively revised and updated images - Updated chapters on lighting, fixtures, and interactive media reflecting the latest technology and practices - Expanded sections on store planning including more information about CAD programs, floor plans and planograms - New sections on Tools for Getting a Job including creating your own website and using platforms like Behance to showcase your portfolio - Updated and new Go Green boxes discuss current topics in sustainability and visual merchandising Visual Merchandising and Display STUDIO -Study smarter with self-quizzes featuring scored results and personalized study tips -Review concepts with flashcards of terms and definitions -Watch videos that bring chapter concepts to life PLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book, please refer to the book + STUDIO access card bundle ISBN 9781501315367. "-- |
Assigning source |
Provided by publisher. |
SUMMARY, ETC. |
Summary, etc. |
"This best-selling introduction to the visual merchandising industry covers all aspects of this exciting area including window displays, mannequins, fixtures and in-store displays"-- |
Assigning source |
Provided by publisher. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term geographic name |
Display of merchandise. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term geographic name |
BUSINESS & ECONOMICS / Industries / Fashion & Textile Industry. |
Source of heading or term |
bisacsh |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term geographic name |
BUSINESS & ECONOMICS / Industries / Retailing. |
Source of heading or term |
bisacsh |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term geographic name |
DESIGN / Fashion. |
Source of heading or term |
bisacsh |
ADDED ENTRY--PERSONAL NAME |
Personal name |
Kong, Anne, |
LOCAL DATA ELEMENT F, LDF (RLIN) |
a |
7 |
b |
cbc |
c |
orignew |
d |
1 |
e |
ecip |
f |
20 |
g |
y-gencatlg |
ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Dewey Decimal Classification |
Koha item type |
Design Books |
Koha issues (borrowed), all copies |
6 |