Marketing Communication: (Record no. 12393)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00532nam a22001937a 4500 |
| CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230520020004.0 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230517b |||||||| |||| 00| 0 eng d |
| INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780273687726 |
| CATALOGING SOURCE | |
| Transcribing agency | SFI |
| DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.3 |
| Item number | FIL-M |
| MAIN ENTRY--PERSONAL NAME | |
| Personal name | Fill,Chris |
| 9 (RLIN) | 2177 |
| TITLE STATEMENT | |
| Title | Marketing Communication: |
| Remainder of title | engagement,strategies and practice |
| PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Europe |
| Name of publisher, distributor, etc. | Prentice Hall |
| Date of publication, distribution, etc. | 1995 |
| PHYSICAL DESCRIPTION | |
| Extent | 911p. |
| Other physical details | ill.; |
| Dimensions | 25cm. |
| SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Source of heading or term | Marketing Communication |
| SUBJECT ADDED ENTRY--CORPORATE NAME | |
| Source of heading or term | Communication |
| ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Media Books |
| Koha issues (borrowed), all copies | 2 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Satyam Fashion Institute Library | Satyam Fashion Institute Library | General Stacks | 17/05/2023 | 1 | 658.3 FIL-M | 02354 | 19/05/2023 | 19/05/2023 | 17/05/2023 | Media Books |