Principles of marketing (Record no. 12777)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00478nam a22001937a 4500 |
| CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250319144842.0 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250319b |||||||| |||| 00| 0 eng d |
| CATALOGING SOURCE | |
| Transcribing agency | SFI |
| DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | GUP-P |
| MAIN ENTRY--PERSONAL NAME | |
| Personal name | Gupta, C.B. |
| 9 (RLIN) | 2671 |
| TITLE STATEMENT | |
| Title | Principles of marketing |
| EDITION STATEMENT | |
| Edition statement | 5th ed. |
| PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi; |
| Name of publisher, distributor, etc. | Sultan Chand and sons, |
| Date of publication, distribution, etc. | 2025. |
| PHYSICAL DESCRIPTION | |
| Extent | 411p. |
| Dimensions | 22cm. |
| SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Source of heading or term | Marketing |
| SUBJECT ADDED ENTRY--CORPORATE NAME | |
| Source of heading or term | Principles of marketing |
| ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Media Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Satyam Fashion Institute Library | Satyam Fashion Institute Library | Mass Media | 06/03/2025 | Sultan Chand & sons | 350.00 | 658.8 GUP-P | 02891-BMM | 19/03/2025 | 350.00 | 19/03/2025 | Media Books | |||||
| Dewey Decimal Classification | Satyam Fashion Institute Library | Satyam Fashion Institute Library | Mass Media | 06/03/2025 | Sultan Chand & sons | 350.00 | 658.8 GUP-P | 02892-BMM | 19/03/2025 | 350.00 | 19/03/2025 | Media Books |