TY  - BOOK
AU  - Vanska,Annamari
AU  - Malkki,Eva
TI  - Fashionable childhood: children in advertising 
SN  - 9781472568441 
AV  - HF5822 .V3613 2017
U1  - 659.197 23
PY  - 2017///
CY  - New York
PB  - Bloomsbury Academic
KW  - Children in advertising
KW  - Advertising
KW  - Psychological aspects
KW  - Children's clothing
KW  - Mass media and children
KW  - SOCIAL SCIENCE / Gender Studies
KW  - bisacsh
KW  - SOCIAL SCIENCE / Children's Studies
KW  - DESIGN / Fashion
N1  - Includes bibliographical references (pages 211-232) and index
N2  - "Fashionable Childhood is the first book to critically examine representations of children and childhood through fashion media. Focussing on themes such as innocence, sexuality, class, and gender, this book provides a detailed and fascinating overview of the topic over the last 40 years. With case studies of advertising campaigns from international fashion brands such as Calvin Klein, Dior, Ralph Lauren and in-depth research into Italy's special edition of Vogue dedicated to childrenswear, Vogue Bambini, Fashionable Childhood examines the ways children's fashion is presented globally. With the market for children's fashion witnessing rapid growth in recent years, this exciting book will be of particular interest and value to students of fashion marketing, promotion, journalism, history, and theory"--
ER  -