Moe, Wendy W

Social media intelligence - New York: Cambridge, c 2017. - x, 194 pages : illustrations ; 23 cm

Includes bibliographical references and index.

9781107451537

2013030426


Consumers--Research.
Social media.
Marketing--Social aspects.
Internet marketing--Social aspects.

HF5415.2 / .M6226 2014

302.231 / MOE-S