Agarwal, P. K. Advertising management - a pragati edition - Meerut : Pragati Prakashan, c 2013. - xiii, 600 p. : ill. ; 25 cm. - An indian perspective . ISBN: 9789350069134 LCCN: 91024126 Subjects--Topical Terms: Advertising--Management. LC Class. No.: HF5823 / .A13 1992 Dewey Class. No.: 659.1 / AGA-A