Sharma, Sangeeta. <br/><br/>
Advertising planning and implementation 

 - Delhi :  PHI Learning Private Ltd..,  c 2013. 
 - iv, 478 p. :  ill. ;  28 cm. 
<br/><br/><label>ISBN: </label>9788120329737 
<br/><br/><label>LCCN: </label>84071037  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.<br/>Planning and Implementation
<br/><br/><label>Dewey Class. No.: </label>659.111  / SHA-A