Kotler, Philip. <br/><br/>
Principles of marketing 

 - 12th 
 - New Delhi,  PHI:  c 2008. 
 - 557 p.I-19  24cm 
<br/><br/><label>ISBN: </label>9788131715475  368 
<br/><br/><label>LCCN: </label>210 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing - Fashion
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT-P