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Amul's India : based on 50 years of Amul advertising by daCunha Communications by
  • Dacunha
  • DY Works (Firm)
  • DaCunha Communications (Firm)
  • Gujarat Co-operative Milk Marketing Federation Ltd. (Ä€nand, India)
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Publication details: New Delhi: Collins Business, c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (1)Call number: 658.827 COL-A.

Consumer behaviour : by
  • Schiffman, Leon G
  • Kanuk, Leslie Lazar
  • Kumar, S Ramesh
  • Wisenblit, Joseph
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New delhi: Pearson, c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (4)Call number: 658.834 SCH-C, ...

Media analysis techniques by
  • Berger, Arthur Asa
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: SAGE, c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (2)Call number: 302.230 BER-M, ... Items available for reference: Satyam Fashion Institute Library: Not For Loan (1)Call number: R 302.230 BER-M.

Salesman by
  • Tyree, J. M
Series: BFI Film classics
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Palgrave, c 2012
Availability: Items available for reference: Satyam Fashion Institute Library: Not For Loan (1)Call number: 791.4372 TYR-S.

Intriguing India : the historic South by
  • Hugh
  • Gantzer, Colleen
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Publication details: New Delhi : Niyogi Books, c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (1)Call number: 915.404 HUG-I.

Intriguing India : the vibrant West by
  • Hugh
  • Gantzer, Colleen
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Publication details: New Delhi : Niyogi Books, c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (1)Call number: 915.404 HUG-I.

Radio broadcasting : a reader's duide by
  • Parameswaram, K
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Authors press, c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (2)Call number: 808.066 PAR-R, ... Items available for reference: Satyam Fashion Institute Library: Not For Loan (1)Call number: R 808.066 PAR-R.

Advertising managment : includes sales promotion by
  • Jethwaney, Jaishri
  • Jain, Shruti
Edition: 2nd.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Oxford University. c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (1)Call number: 659.1 JET-A.

Jaipur quilts by
  • Hellstrom, Krystyna
  • Kanwar, Dharmendra
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Publication details: New Delhi : Niyogi Books, c 2012
Availability: Items available for reference: Satyam Fashion Institute Library: Not For Loan (1)Call number: 746.460 HEL-J.

Web journalism 2.0 by
  • Saxena, Sunil
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Tata McGraw Hill, c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (2)Call number: 070.4 SAX-W, ...

Media ethics : truth, fairness, and objectivity Making and breaking news by
  • Thakurta, Paranjoy Guha
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Oxford University Press, c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (1)Call number: 174.907 THA-M.

Advertising in India : trends and impact by
  • Gupta, OM
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi: Kalpaz Publications, c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (1)Call number: 659.109 GUP-G.

Advertising and the changing Indian society by
  • Verma, Sri Kant
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Abhijeet Publication, c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (1)Call number: 306.0954 VER-A.

Makers of modern India by
  • Guha, Ramachandra. ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi; Penguin, c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (1)Call number: 954.009 GUH-M.

how you can change your life : easy steps to getting what you want by
  • Yeung, Rob
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Macmillan, c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (1)Call number: 616.852 YEU-Y.

Leadership by example : the ten key principles of all great leaders by
  • Chopra, Sanjiv
  • Fisher, David
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York; Thomas Dunne Books, c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (1)Call number: 303.34 CHO-L.

Social media is bullshit by
  • Mendelson, B. J
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York; St. Martin Press, c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (1)Call number: 302.231 MEN-S.

A giant cow-tipping by savages : inside the trubulent world of mergers & acquistions by
  • Close, John
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York; Palgrave Macmillan, c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (1)Call number: 338.830 CLO-G.

How excellent companies avoid dumb things : breaking the 8 hidden barriers that plague even the best businesses by
  • Smith, Nell
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York; Palgrave Macmillan, c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (1)Call number: 658.4 SMI-H.

Marketing management: concepts and cases by
  • Sherlekar, S. A
  • Krishnamoorthy, R
Series: Sherlekar's
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Himalaya Publishing House; NA, c 2012
Availability: Items available for loan: Satyam Fashion Institute Library (1)Call number: 658.8 SHE-M.

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