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Customer relationship management : a strategic approach to marketing by
  • Mukerjee, Kaushik
  • Sheth, Jagdish N
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi; PHI , c 2007
Availability: Items available for loan: Satyam Fashion Institute Library (1)Call number: 658.812 MUK-C. Items available for reference: Satyam Fashion Institute Library: Not For Loan (1)Call number: R 658.812 MUK-C.

Consumer behavior : a managerial perspective by
  • Sharma, Dheeraj
  • Sheth, Jagdish N
  • Mittal, Banwari
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi; Cengage Learning, c 2015
Availability: Items available for loan: Satyam Fashion Institute Library (1)Call number: 658.834 SHA-C.

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