000 01048cam a22003378i 4500
999 _c11248
_d11247
001 19062987
003 SFI
005 20210407164817.0
008 160421s2017 nyu b 001 0 eng
010 _a 2016012434
020 _a9781474233323
020 _z9781474233330 (epdf )
040 _aDLC
_beng
_cDLC
_erda
042 _apcc
050 0 0 _aHD9940.A2
_b.B46 2017
082 0 0 _a746.9206
_223
_bBEN-S
100 1 _aBendoni, Wendy,
245 1 0 _aSocial media for fashion marketing :
_bstorytelling in a digital world
260 _aNew York :
_bFairchild Books,
_cc 2017.
300 _apages cm, 272 p.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _aIncludes bibliographical references and index.
650 0 _aFashion merchandising.
650 0 _aInternet marketing.
650 0 _aSocial media.
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
_03