000 00508nam a22002057a 4500
999 _c11546
_d11545
003 SFI
005 20210104144751.0
008 201215b xxu||||| |||| 00| 0 eng d
020 _a9789350514658
040 _cddc
082 _bKUM-I
_a658.45
100 _aKumar, Niraj
_9496
245 _aIntegrated marketing communication
260 _aNew Delhi:
_bHimalaya,
_cc 2015.
300 _a642 p.
650 _aMarketing
_960
650 _aCommunication
_9255
690 _aMarketing
_960
942 _2ddc
_cBK