000 | 00508nam a22002057a 4500 | ||
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999 |
_c11546 _d11545 |
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003 | SFI | ||
005 | 20210104144751.0 | ||
008 | 201215b xxu||||| |||| 00| 0 eng d | ||
020 | _a9789350514658 | ||
040 | _cddc | ||
082 |
_bKUM-I _a658.45 |
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100 |
_aKumar, Niraj _9496 |
||
245 | _aIntegrated marketing communication | ||
260 |
_aNew Delhi: _bHimalaya, _cc 2015. |
||
300 | _a642 p. | ||
650 |
_aMarketing _960 |
||
650 |
_aCommunication _9255 |
||
690 |
_aMarketing _960 |
||
942 |
_2ddc _cBK |