000 | 00517nam a22001817a 4500 | ||
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999 |
_c12035 _d12034 |
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008 | 220425b xxu||||| |||| 00| 0 eng d | ||
020 | _a9780241184837 | ||
040 |
_aSFI _bEN |
||
082 |
_a658.575 _bEYA-H |
||
100 |
_aEyal, Nir _91565 |
||
245 |
_aHooked : _bhow to build habit-forming products |
||
260 |
_aNew York : _bPortfolio/Penguin, _c2014. |
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300 |
_a242 p. _billustrations ; _c22 cm |
||
650 | _2New products. | ||
651 | _2Consumer behavior | ||
651 | _2Consumers' preferences | ||
942 |
_2ddc _cBK |