000 00517nam a22001817a 4500
999 _c12035
_d12034
008 220425b xxu||||| |||| 00| 0 eng d
020 _a9780241184837
040 _aSFI
_bEN
082 _a658.575
_bEYA-H
100 _aEyal, Nir
_91565
245 _aHooked :
_bhow to build habit-forming products
260 _aNew York :
_bPortfolio/Penguin,
_c2014.
300 _a242 p.
_billustrations ;
_c22 cm
650 _2New products.
651 _2Consumer behavior
651 _2Consumers' preferences
942 _2ddc
_cBK