| 000 | 00489nam a22001937a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20241018095147.0 | ||
| 008 | 241018b |||||||| |||| 00| 0 eng d | ||
| 020 | _a99781032890043 | ||
| 040 | _cSFI | ||
| 082 |
_a659.13 _bRAT-S |
||
| 100 |
_aRathore, Basant _92543 |
||
| 245 | _aStrategic media planning and buying | ||
| 260 |
_aNew Delhi; _bRoutledge, _c2024. |
||
| 300 |
_a420p. _c20cm. |
||
| 600 | _2Media planning | ||
| 610 | _2media integration | ||
| 942 |
_2ddc _cBMM |
||
| 999 |
_c12674 _d12673 |
||