Public relations in Asia : an anthology
Material type: TextPublication details: New Delhi: Anmol Pub. Pvt. Ltd., C 2005.Description: xvii, 340 p. ; 24 cmISBN:- 9788126124602
- 659.209 KUM-P
- HD59.6.A78 P83 2014
Item type | Current library | Home library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Design Books | Satyam Fashion Institute Library | Satyam Fashion Institute Library Reference | NFIC | R 659.209 KUM-P (Browse shelf(Opens below)) | Available | 00835-BMM |
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R 659.2 MIS-P Public relations today | R 659.2 SIN-P Public relations management | R 659.209 CHA-P Public relations | R 659.209 KUM-P Public relations in Asia : an anthology | R 667 MEH-M Managing quality in the apparel industry | R 667.3 KAP-D Dyeing of textile material | R 667.38 IRW-S Surface design for fabric |
Includes bibliographical references and index.
Public relations practice and research in Asia / Krishnamurthy Sriramesh -- Glocalization, public relations in China in the era of change / Chun-ju Flora Hung and Yi-ru Regina Chen -- Public relations in India / Nilanjana Bardhan and Krishnamurthy Sriramesh -- Public relations in Hongkong / Ni Chen -- Public relations in the Philippines / Zenaida Sarabia-Panol and Caterina Lorenzo-Molo -- Public relations on Taiwan / Bey-Ling Sha and Yi-Hui Huang -- Public relations in Saudi Arabia / Hamoud al-Badr -- Public relations in Malaysia from its colonial past to current practice / Syed Arabi Idid -- In search of professional public relations, Hong Bo and public relations in South Korea / Samsup Jo and Jooho Kim -- The development of public relations in Indonesia / Elizabeth Goenawan Ananto --
From propaganda to strategic communication, the continuing evolution of the public relations profession in Thailand / Daradirek Ekachai and Rosechongporn Komolsevin -- The need for multiculturism in public relations education in Asia / Krishnamurthy Sriramesh.
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